There's a better version of your site.
Pleras finds it.

Pleras analyses your site and finds opportunities to help you grow, then builds on-brand A/B tests to get you there. Ready to review and put live the same day.

We'll go through your site like it's our job (it is) and show you where your growth's hiding. All for free.

Your growth, on autopilot

Pleras does the work, so you reach opportunities you'd never have had the time for.

1

You set the goal

Tell Pleras what you want, whether that's increasing conversion, reducing churn, lifting average order value or something else.

2

Pleras finds opportunities and builds experiments

It analyses your site, comes up with hypotheses and experiment ideas, and builds them into deploy-ready code, on brand. In just a few hours, not weeks.

3

You approve, it goes live and learns

Nothing ships until you say so. Once live, you get plain-language results, and every round sharpens the next.

The biggest companies grow by testing everything.

They don't guess. They test constantly and keep what works. Pleras gives you the same, minus the large team it normally takes.

You grow on evidence, not opinion

Stop guessing what'll work or copying competitors. You see what actually moves your customers, proven on your own site.

You'll find growth you'd have missed

Some of the biggest lifts come from changes you'd never think to make. Pleras tries them so you don't have to bet on a hunch.

You grow from the visitors you already have

Pleras makes your site work better for the people already coming, so more of them find what they're looking for.

You can do what only big teams could

Continuous testing used to take whole teams with the time and resources only the biggest companies had. Now you can do it on your own.

See what Pleras can build

We built Pleras because we needed it

Pleras comes from three co-founders who've spent years growing products, as founders and as operators. As founders, we scaled early-stage startups with one question always in mind. How do we grow as fast as possible? As operators, we ran growth inside scale-ups and brought experimentation to teams that had never done it. We worked with consultants and agencies, then built the whole process in-house.

After a while, capacity became the limit. So we built the growth teammate we wish we'd had, and that's how Pleras was born.

Common questions

Do I need a testing tool?

No. Pleras can run experiments on your site on its own, so there's nothing to buy or set up first. If you already use a tool like Optimizely, VWO, or LaunchDarkly, the code drops straight into that too.

How long does it take to generate experiments?

Hours, not weeks. Give Pleras a page, and it analyses your site structure, copy, and user flow, then returns scored experiment ideas with implementation code the same day.

Can Pleras learn from our past experiments?

Yes. Pleras uses past experiment history to sharpen future suggestions. The more you run, the better the ideas get, because it knows what has already worked and what hasn't.

Do I need to change how I work?

No. Pleras handles the experiments for you. If you already have a process or a testing tool, it slots into that. If you don't, it runs on its own. There's nothing new to adopt.

Who controls what goes live?

You do. Every experiment is a proposal, not a deployment. You review each idea before anything goes live. Pleras does the work; you stay in control of what reaches your visitors.

The easiest way to start testing

No setup

Nothing to install or configure. Give Pleras your site and go.

No big upfront cost

No expensive tool licence or agency retainer. Start from £200 a month.

No experience needed

Never run an experiment? Our team knows this inside out and guides you the whole way.

See what Pleras would
find on your site

Add your site and we'll send you a free audit: what's working, what isn't, and the opportunities we find. In less than a day.

Or and we'll walk you through it.